About us

Icecool: No one knows the diamond business better.

Now celebrating its tenth year as a pioneering on-line diamond jewellery brand, Icecool is brought to you with a wealth of experience and unrivalled expertise, and above all with a passion for the divine diamond. Icecool is owned and managed by the London Diamond Jewellery Company, the jewellery division of Goldie International, leading diamond brokers with a global reach and a worldwide reputation for dedication to excellence. We take pride in our in-depth knowledge of every aspect of our world, so that each Icecool diamond is very carefully selected by us, to provide the best possible value and quality, and then hand-set in 18 carat or platinum, by highly skilled craftsmen. Every Icecool jewel is immaculately hand-finished and fully hallmarked to guarantee complete peace of mind throughout the supply chain, from the integrity of the diamonds to the bespoke luxury of Icecool's signature packaging.

Icecool's distinctive and innovative contemporary designs, both classic and directional, are conceived by Icecool's Creative Director, Mark Walker, recognised internationally as an inspiring industry leader and a leading trend expert. Always one step ahead, Mark Walker introduces the very latest in diamond design, and gives a unique glimpse into the creative process through his energetic hand-drawn trend sketches.

At Icecool, it is our mission to share our passion for diamonds with you, and to give you the benefit of our years of experience, so that you can confidently indulge in the joy of diamond jewels. Our Discover Diamonds book takes you on a scintillating journey through the story of diamonds, unlocking many of its mysteries. Our Diamond Jewel Trends keep you in the swing of jewellery style. You Dream, We Create offers you the opportunity to create your own diamond ring, or your individual diamond dream jewel, or even purchase a unique diamond. Finally, Icecool insists on the ultimate in on-line service, operating the highest possible standards of customer care and codes of practice for electronic commerce. We aim to deliver Icecool orders within 48 hours, with free delivery in the UK, and promise that Icecool is even safer than shopping in the High Street, with guaranteed secure payment and authorisation through Barclaycard Merchant Services.

At Icecool, we make diamond dreams come true.

The Council for Responsible Jewellery Practices

The Council for Responsible Jewellery Practices

We are the first online diamond jewellery store in the UK to become a member of The Council for Responsible Jewellery Practices (CRJP)

The Council for Responsible Jewellery Practices is an international non-profit organisation representing over 80 member companies across the gold and diamond supply chain.

Council Members are committed to promoting responsible business practices in a transparent and accountable manner throughout the industry from mine to retail. Their commitment aims to maintain consumer confidence in diamond and gold jewellery products and the trust of all interested stakeholders in their industry.


London Diamond Jewellery Company Ltd. 3rd Floor.1 Ely Place.London. EC1N 6RY.
Registered in England No. 3607042 Vat Registration No. 719269408